Relax Gaming, the iGaming aggregator and supplier of unique content, has signed a deal with gaming developer and live dealer service provider Studio 21 Live Gaming that sees them become the latest Powered By Relax partner.
The agreement sees Relax gain access to Studio 21’s compelling catalogue of classic games and original content, all broadcast from Studio 21’s new state-of-the-art studio and broadcasting facility in Sofia, Bulgaria.
For Relax’s operator partners, Studio 21 offers the flexibility to cost-effectively add unique games, market-specific live game shows, bespoke studio sets, and customisable side bets and betting options that cater to the specific needs of their customers.
As a Powered By Relax partner, Studio 21 will be able to leverage Relax Gaming’s rapidly expanding distribution network of top-tier operators, with unrivalled speed-to-market and jurisdictional support provided through the Relax Apex® integration platform.
Shelley Hannah, Director of Casino Products at Relax Gaming, said: "We are constantly striving to enhance our portfolio with varied quality content and this deal with Studio 21 further strengthens our offering.
“This supplier brings creativity, product flexibility and much-needed attention to the specific needs of each operator in the live casino market and we are certain the partnership will prove fruitful in the months and years to come.”
Christopher Haller, President at Studio 21 Live Gaming, said: “Completing a deal with Relax is a huge milestone for Studio 21 and is a testament to our ability to provide the kind of customized content that operators desperately want to help differentiate their product offerings in a crowded live gaming marketplace.
“Partnering with the preeminent online aggregation brand in the industry allows us to widely and efficiently distribute our content to a vast array of operators and markets.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was recently named the Best Mobile Gaming Software Provider at the EGR B2B Awards, Casino / Slot Developer of the Year at the SBC Awards, and Best Game Provider at the AskGamblers Awards in 2022.
In total, Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.